What is Webflow CMS?
Webflow CMS is one of the most robust and easy to use CMS architectures in existence. CMS stands for Content Management System if you didn’t know. It is essentially like Excel, Google Sheets, Airtable, or Coda built right into your website. It allows you to build out a massive content architecture and grow your business organically. Webflow CMS perfectly molds to both small and enterprise business needs. It is perfect for blogs and so many other types of content. Any business that wants to exist beyond a local market really needs to consider content as the first organic marketing channel. I truly believe going forward that businesses who don’t produce content will slowly cease to exist.
Why is Webflow CMS better?
Webflow CMS is built to scale with intuitive design and editing interfaces. When you create a CMS Collection like a blog, you design the template once. Then simply upload the different content and it automatically fits to the template for the 1st, 100th and beyond piece of content. This makes scaling content seamless and saves loads of time verses statically creating each page. You can also pull this dynamic content to any page on your website via Collection Lists. An example of this would be pulling a team member collection to different pages for different sets of information. Or an FAQ collection to related service pages.
Webflow CMS for Landing Pages
Webflow CMS is perfect for creating Landing Pages that you can drive your paid media channels to. Create as many unique versions as you need to find the best converting page. Using Webflow Components are a great way to power up your landing pages. They allow you to make variations of a any section you design. Thus, allowing you to launch different page versions for A/B testing purposes. This can be a really powerful way to boost conversion rates and ultimately boost profit!
Webflow CMS for Programmatic SEO (PSEO)
Another great use case for Webflow CMS is Programmatic SEO. It allows you to published pages as fast as you can get the content into CMS. This can be really powerful for businesses trying to grow using PSEO techniques. Webflow CMS has essentially limitless capabilities for structuring your data and this is essential to succeeding when using PSEO tactics. Webflow Components again can really power up the data sets you are working with and publishing. The flexibility of URL structure is also another helpful piece to launching a strong PSEO campaign.
Webflow CMS is optimized for SEO. Title tags and Meta Descriptions are completely dynamic per collection item. You can also dynamically generate Schema Markup for each CMS as well. This is critical for Blogs and Recipes to more easily rank and be found on Google. Having the ability to nest Collections into folders allows you to create the perfect URL structure for the best UX and SEO. All in all, Webflow CMS allows businesses to have really strong SEO and rank high in Google.
Webflow CMS is the ultimate solution for scalability and customization for all businesses. With its robust infrastructure, customizable template pages, and user-friendly interface, businesses can easily manage their website content and grow their online presence. Webflow CMS is truly an all-in-one solution for businesses of all sizes. If you are looking for a powerful and flexible CMS platform, Webflow CMS is the way to go! Get in touch with us if you want to learn more about how your business can scale your content!